Vini, Vidi, Vici Versus Versace!

by Olivia Moreau

Versus Versace is the prelude to Donatella's ongoing consolidation of the Versace empire....and what an empire it is. Soaked in Italian whimsy and in your face branding, Versus is the younger sibling to a more nuanced Versace and with every season it becomes leaner, meaner and cooler. But behind the coolness, this is a celebration of Gianni's original designs with his signature on it (literally in some cases). Ultimately Versus is making it easier for Donatella to push her own vision into a fabled brand while maintaining a steady homage to a man who truly embodied what Italian fashion is.