by Lydia Schaff

Wolfgang Joop's Wunderkind has become a german heavy hitter within the industry. With the introduction of the "Berlin spirit" it has slowly but surely moved toward a more cohesive minimalist structure that appeals to the german market. Wunderkind has become sort of a platform as opposed to just a design label for Joop's vision of Berlin as he collaborates with talents all across the creative field. Whether or not this Hugo Boss meets Celine' aesthetics is a sure fire way to consumer's hearts is yet to be tested, but if the current collection is any indication of things to come, then we are seeing a foundation being built for a very successful reboot.